Back in 2009 (while a junior in college), I started a blog about meditation and personal development. My website, ThinkingSpirit.com, became a platform for long-form content about the topics that interested me most.
With a marketing budget of exactly $0, I went from no traffic at all, to 500 unique views a month from blog content.
That’s the power of content marketing.
Hatch Entrepreneurial Center is a co-working and executive suite space with an amazing location. What they didn’t have? A great website.
We developed a contemporary single-scrolling web design to appeal to prospective co-workers, and snapshot profiles to celebrate current Hatch members. We also developed a monthly newsletter, including detailed member feature pieces that we hosted on the Hatch blog, Hatch Insights.
The result? A major, consistent spike in traffic that has generated numerous compliments and more importantly, new members for Hatch.